Have you heard about the IKEA Effect? According to Tulane University marketing professor Daniel Mochon,…
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Continue ReadingAt University Loft Company, we’re pretty darn proud to say that our student dorm room…
Continue ReadingRock steady and dependable doesn’t have to be boring. Case in point: University Loft dorm…
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Continue ReadingI love the TV Show “Shark Tank”. You know, the one where entrepreneurs and inventors…
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Continue ReadingAt University Loft Company, we’re more than just a sideline supporter of our armed forces…
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